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6 Semesters
Approved by the University Grants Commission (UGC), as Alliance University itself is a UGC-recognized private university.
Case Studies & Academic Journals
Highest Placement - 60 Lacs
Must have completed 10+2 (Class XII) or an equivalent examination with at least 50% marks, and pass the university's selection process, which includes the Alliance Undergraduate Management Aptitude Test (AUMAT) and a personal interview.
The Alliance University BBA program is a four-year, full-time course focused on developing business leaders. Key details include an industry-aligned curriculum with flexible specializations, a focus on experiential learning through case studies and internships, and a holistic approach to skill development in areas like leadership and communication. Eligibility requires completing 10+2 with a minimum of 50% marks.
Program structure and focus
Specializations
The program offers flexible specializations tailored to industry demands, which may include: marketing, hr, business analytics, international business, and finance.
Eligibility
Key features
Corporate engagement:
Interactive sessions with industry leaders and opportunities for live projects and internships
Global exposure:
Opportunities for international collaborations and cross-cultural experiences
Career support:
Comprehensive career services, including counseling, resume building, mock interviews, and placement assistance
Semester 1
Core subjects include Foundation of Business English
Principles and Practices of Management
Fundamentals of Accounting
and Fundamentals of Economics. Skill-based subjects cover Quantitative Basics for Business and Communicate to Influence. Other subjects are Banking & Financial Literacy
Universal Human Values
a foreign language option
and Club Activity.
Semester 2
Core subjects are English for Business Communication
Business Mathematics and Statistics
and Economic Analysis for Managers. Skill-based subjects include Quantitative Foundations for Business and Speak to Lead. Additional subjects are Health and Wellness
Environmental Science
a Level 2 foreign language
and Club Activity.
Semester 3
Core subjects for this semester are Production and Operations Management
Marketing Foundation & Framework
Cost & Management Accounting
and Organizational Behavior. Skill-based subjects include Spreadsheet Modelling
Quant for Career Building
and Lead with Agility
along with Club Activity.
Semester 4
Core subjects cover International Business
Marketing Application & Practice
Financial Management
Human Resources Management
and Supply Chain Management. Skill-based subjects are Quant for Career Advancement and The Mindful Leader
plus Club Activity.
Semester 5
In addition to the core subject Entrepreneurship & Family Business Management and Club Activity
students select electives from a
Semester 6
Similar to Semester 5
this semester includes core subjects such as Business Strategy and Management Information System
along with specialization-specific functional track and practice track electives
and Club Activity. The functional tracks and practice tracks offered are detailed in the referenced web document.
Bachelor of Business Administration (Honours) - BBA (Hons.) 2026-30
| Sl. No. | Towards | Indian Nationals (INR) | Foreign Nationals (USD) | Due Date for Payment |
|---|---|---|---|---|
| 1 | Registration Fee (Fee for Learners Value Proposition Course Virtual) | ₹ 25,000 | $ 500 | As per Admission Cycle |
| 2 | First Installment | ₹ 2,75,000 | $ 3,650 | As per provisional admission offer letter |
| 3 | Second Installment | ₹ 3,00,000 | $ 4,100 | |
| 4 | Third Installment | ₹ 3,00,000 | $ 4,100 | |
| 5 | Fourth Installment | ₹ 3,00,000 | $ 4,100 | |
| Total amount payable | ₹ 12,00,000 | $ 16,450 |
1. Students shall complete the “Learners Value Proposition” course before the commencement of classes. The students would get the necessary virtual support from the concerned faculty from June 02, 2026. The Learners Value Proposition fee is not refundable after June 01, 2026.
2. All costs associated with the International Exchange Programmes such as travel, boarding, lodging, insurance, tuition fee (if applicable), and related expenses will be additional and shall be borne by the student.
3. Any incidental charges and student club membership fees must be paid by the students as and when announced. Expenses related to experiential learning and field trips shall also be borne by the students.
4. All students are required to pay INR 3,000/- towards the membership of Alliance Alumni Association fees before class commencement.
5. Students enrolled in the Honours Degree Programme have the option to exit the programme after completing three years of study, as per the provisions of the National Education Policy (NEP), and may choose to graduate with a Bachelor's degree instead of continuing in the Honours programme.
6. Foreign nationals shall remit the fee in foreign currency ONLY through online fee payment.
One of the main support pillars of this University, Alliance School of Business has carved a niche for itself among the best B-Schools in the country, having been ranked consistently among the top B-Schools and for being the first Indian B-School to be accredited by the International Assembly for Collegiate Business Education (IACBE), USA

The Alliance School of Business -Alliance University has received specialized accreditation for its business program(s) through the International Accreditation Council for Business Education (IACBE) located at 11960 Quivira Road in Overland Park, Kansas, USA. For a list of accredited programs please view our IACBE member status page: https://iacbe.org/memberpdf/AllianceUniversity.pdf

Alliance University is a member of The Association to Advance Collegiate School of Business (AACSB), USA.

Alliance School of Business, one of the main support pillars of this University, has carved a niche for itself among the best B-Schools in the country, having been ranked consistently among the top B-Schools and for being the first Indian B-School to be accredited by the International Assembly for Collegiate Business Education (IACBE), USA.
This accreditation means that the B-School has been recognized as among the very few to have international recognition of a high order and consequently adding value to its degree.
Top level accreditations are difficult to come by, and it is our intention to get the best possible accreditations both national and international, adding to our overall recognition.
Alliance School of Business enjoys high-level of recruiter satisfaction from recruiting partners. Top brands and companies consistently recruit from the B-School and even visit it more than once a year in search of exceptional talent from among its graduates. It has an excellent array of international collaborative arrangements with reputed universities and business schools that enable student and faculty exchanges, paving the way for a unique multicultural and eclectic experience.
We pride ourselves on the attention we pay to our students in terms of the personal efforts given for them to achieve their goals. This is one of our main differentiation planks.
Alliance School of Business offers degree courses, both at the undergraduate and postgraduate levels that seek to build and nurture graduates equipped with strong academic skills and expertise, enabling them to maximize on new opportunities in the global economy. Its innovatively crafted courses manifest strong emphasis on entrepreneurship, key management skills and techniques, technological impact on commerce and transpiring markets, as well as, lively ethical concern towards managing business in rapidly evolving environments. Programs offered also aim at molding students into socially responsible citizens, in addition to being efficient global business leaders.
It is our goal to be ranked amongst the best B-Schools in the country and is confident that we will achieve this target in a very short period of time.
"Our vision is to redefine business education in India by fostering a dynamic and inclusive environment that champions innovation and sustainable development. We strive to cultivate future business leaders and entrepreneurs equipped to spearhead socio-economic progress and enact positive change within our nation and beyond, driving a transformative impact on the landscape of education and business practices. We endeavor to be at the forefront of nurturing a generation of visionary leaders poised to steer India toward a prosperous and sustainable future".

Shaping Business Acumen

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Setting New Benchmarks
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NIRF 94 Rank
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Specification
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NIRF 94 Rank
Hostels
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