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BBA

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ATLAS SkillTech University

6 Semesters

₹ 14,45,000

location Approved by the University Grants Commission (UGC) and is accredited with a NAAC 'A' Grade.

location Case Studies & Academic Journals

location Highest Placement-8.30 LPA

location A candidate to have passed their 10+2 (or equivalent) examination from a recognized board with a minimum aggregate of 50% (60% for general category as per some sources), and to qualify in the Business Aptitude Test (BAT) followed by a personal interview.

Overview minus-icon

Program Educational Objectives (PEOs)

  • PEO1: (Leadership and Management) Exhibit leadership qualities and the ability to manage teams and projects, with an emphasis on ethical decision-making, communication skills, and adaptability.
  • PEO2: (Ethical and Social Responsibility) Embrace ethical values and social responsibility to make responsible business decisions that benefit both organizations and society.
  • PEO3: (Global Perspective) Will understand the global business environment, its cross-cultural challenges, and opportunities, and develop competencies to operate in an international context.

Program Outcomes (POs)

  • PO1 Demonstrate a comprehensive understanding of fundamental business concepts, theories, and models.
  • PO2 Apply critical thinking and problem-solving skills to real-world business scenarios.
  • PO3 Collaborate and work effectively in diverse teams, demonstrating interpersonal skills.
  • PO4 Promote social responsibility and sustainable business practices.
  • PO5 Utilize technology tools and software for data analysis, business communication, and decision support.
  • PO6 Enhance communication and presentation skills to prepare graduates for a diverse career landscape in the 21st century.
  • PO7 Foster innovative thinking and creative problem solving in entrepreneurship.
  • PO8 Acquire competencies to engage in life -long learning and demonstrate effort to continuously innovate and create breakthrough management practices.

Program Specific Outcomes (PSOs)

  • PSO1 Understand and interpret financial statements and data to make informed financial decisions.
  • PSO2 Demonstrate a comprehensive understanding of marketing concepts, theories, and models.
  • PSO3 Demonstrate proficiency in data collection, cleaning, and transformation techniques.

Specialisation

Marketing

Finance

Business Analytics

Human Resource

Program Curriculum/Syllabus minus-icon

Semester 1

Focuses on foundational business concepts including Principles of Management

Basics of Finance

Marketing Management

Entrepreneurship Fundamentals

Psychology

and AI Tools for Business.

Semester 2

Covers subjects like Organizational Behaviour

Environmental Science & Sustainability

Introduction to Finance

Microeconomics

and data skills such as R Programming or Mobile App & Web Design.

Semester 3

Introduces more specialized topics such as Business Ethics & Corporate Governance

Interpersonal Communication

Tech Entrepreneurship

and specialized program electives (e.g.

in Data Visualisation

ML for Managers).

Semester 4

Delves into subjects like Innovation Management

Leadership & Communication in Tech Contexts

Cloud Computing

Machine Learning Basics

and further concentration-specific courses.

Semester 5

Students gain advanced expertise in specific areas

potentially including subjects like E-Commerce Marketing

Luxury Brand Management

Business Ethics & Corporate Governance in the Age of AI

and begin capstone projects or internships.

Semester 6

The final semester focuses on advanced specialization

research

professional readiness

and typically includes a major Capstone Project

potentially with subjects like XAI

Edge AI

or an Emerging Technologies Portfolio.

Program Fee minus-icon

The total 3-year BBA fee at Atlas SkillTech University is ₹14.46 Lakh, which includes ₹13.92 Lakh for tuition fees and a one-time payment of ₹53,500. 

Fee ComponentAmount (3 Years)
Tuition Fees₹13,92,000
One-time Payment₹53,500
Total Fee₹14,45,500

 

About ATLAS minus-icon

ATLAS SkillTech University is India’s first new-age urban multidisciplinary university. Founded to forge a path to the future, ATLAS is where the confluence of design, technology, strategy, and leadership takes place. We believe in breaking paths and conventions. We are constantly defining, shaping, and redefining the future of education in India right here in the heart of an ever-booming, cosmopolitan, and enterprising Mumbai.

With India’s National Education Policy 2020 as the cornerstone, ATLAS endeavours to deliver a multidisciplinary education across 3 new-age streams: Design & Innovation, Management & Entrepreneurship and Digital Technology. It has adopted a futuristic model co-created with an international community of scholars, academicians, industry experts, and world leaders in education. Our undivided focus on academic excellence, world-class faculty, state-of-the-art infrastructure, global institutional collaborations and unique corporate connect empower students to succeed in Industry 4.0 and become socially-responsible global leaders.

Admission Process

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1

Registration

Fill the common application form

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2

Career Counselling

An Expert Counsellor from our Team will be assigned to you.

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3

Documentation Vertification

Tell us your preferred college and location for seat allocation assistance.

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4

Student Offer Letter

You are finally in your dream college.

Admission Process

Card Image

Registration

Fill the common application form

Card Image

Career Counselling

An Expert Counsellor from our Team will be assigned to you.

Card Image

Documentation Vertification

Tell us your preferred college and location for seat allocation assistance.

Card Image

Student Offer Letter

You are finally in your dream college.

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