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8 Semesters
Approved by the All India Council for Technical Education (AICTE) and is affiliated with the Biju Patnaik University of Technology (BPUT).
Case Studies & Academic Journal
Highest Placement-9 LPA
Must have passed the 10+2 or equivalent examination, or a 3-year diploma from a state board of technical education.
The University offers undergraduate Programme in Bachelor of Business Administration (Hons./Research) to students after completion of their +2 examination to prepare young minds with a positive attitude for excellent performance. BBA (Hons./Research) course from one of the top colleges for BBA in Bhubaneswar helps the students to acquire skills in the early stage of their career as a management professional.
The BBA(Hons./Research) Programme is a four–year full time Programme spread over eight semesters of classroom interaction. With a well structured curriculum spanning over three years, the Programme provides ample scope to the students to gain comprehensive understanding on diverse aspects of business management and corporate functioning, and instills in them requisite skill and expertise to become true action leaders in a highly complex and competitive business environment.
ASBM University believes in holistic development of its students. Hence, in addition to studies and curricular activities, the students are encouraged to participate in co-curricular and extra-curricular activities like conferences, seminars, lectures, debates, cultural Programme, social responsibility activities, games, festivals, etc at one of the top colleges for BBA in Bhubaneswar. Conferences and seminars are conducted regularly on different subjects to update the knowledge base of the students.

A student will undergo a minimum of 120 credits for three-year BBA programme or a minimum of 160 credits for four-year BBA honours with research. The courses have been classified into credits. The curriculum consists of major (core), minor stream, multidisciplinary, Ability Enhancement Courses (AEC), Skill Enhancement Courses (SEC), Value Added Courses, Summer Internship and/or Research Project/Dissertation.
Research/Dissertation
Students choosing a four-year Bachelor’s degree (Honours with Research) are required to take up research projects under the guidance of a faculty member in any functional area. The students are expected to complete the Research Project in the eighth semester. After the submission of the dissertation, there will be a viva voce examination.
Semester 1
•Introduction to Business •Micro Economics •India’s Diversity and Business •English Language and Literature •Digital Fluency + Practical •Environmental Studies •Constitution of India
Semester 2
•Basic Financial Accounting •Psychology for Management •Business Mathematics •Business Ethics and Corporate Governance •Communicative English •Excel Spreadsheet Modelling •Indian Ethos and Values
Semester 3
•Management Theory and Practices •Cost Accounting • Macro Economics •Entrepreneurship and Small Business Management •English Writing & Composition • Personal Finance
Semester 4
•E-Business •Business Law •Business Environment •Organisational Behaviour • Quantitative Techniques for Management •Language Proficiency and Impression Management
Semester 5
•Financial Management •Management Accounting •Corporate Law •Human Resource Management •Management Information System and DSS •Summer Internship Project
Semester 6
•Organisational Change and Development •Production and Operations Management •Financial Management •Marketing Management •Indian Economy and Policies
Semester 7
•Research Methodology •Business Policy & Strategy •HRD: Systems & Strategies •Investment Analysis & Portfolio Management •Financial Markets & Institutions
Semester 8
•Product and Brand Management •Introduction to Banking and Insurance • Research Project / Dissertatio
Under Graduate Programmes
| Programme | Course Fee First Year | Course Fee Second Year | Course Fee Third Year | Course Fee Fourth Year | Course Fee Total |
|---|---|---|---|---|---|
| BBA (Hons./Research) | ₹ 80,000 | ₹ 80,000 | ₹ 80,000 | ₹ 80,000 | ₹ 3,20,000 |
The fee refund policy at ASBM University is governed by UGC norms, ensuring transparency and fairness. Refunds will be processed as per the guidelines set by the University Grants Commission (UGC), considering factors like withdrawal timelines and applicable deductions.
Shaping the Management Landscape of Tomorrow



Unveiling Excellence! ????
Joining the league of top institutions like IIM Sambalpur, IIM Sirmaur, IIM Bodh Gaya, and IIT Roorkee, ASBM University has proudly been awarded an A+++ rating, reaffirming its place among India’s premier B-Schools!



ASBM University has been established by Government of Odisha (India) with a mandate to “set best standards in imparting value based quality education that builds leadership.” This new gen university founded and led by Prof. Biswajeet Pattanayak, former Professor of IIM Indore and Lucknow and a widely acclaimed Management Guru known internationally for his expertise in the domain of human resource management, emphasises learning by experimentation and innovation with a flexible and pragmatic attitude.
ASBM University will set best standards in imparting value based quality education that builds leadership.
ASBM University will strive to instil in the students insatiable desire for new information and knowledge, power of positive thinking, a global mindset, a penchant for out-of-the-box thinking and exemplary speed of execution by benchmarking with the best global practices.
The University will provide a highly evolved value based education that presents the best precepts and practices of transparency, good governance and social sensitivity towards the realities of life in order to create mature new-gen leaders.
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Fill the common application form
An Expert Counsellor from our Team will be assigned to you.
Tell us your preferred college and location for seat allocation assistance.
You are finally in your dream college.
Admissions open
MBA
Bhubaneswar
Specification
24 Months
NIRF 94 Rank
Hostels
Admissions open
MCA
Bhubaneswar
Specification
24 Months
NIRF 94 Rank
Hostels
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